Brands are influencing the way consumers make decisions. But in reality, brands aren’t going anywhere - and they will continue to keep coming back at consumers with many more new gadgets as consumers - we should be aware of these influences and make informed decisions.
In my view, being a #productleader today is not easy. But the right product leader is the one - who is entrepreneurial - and is well equipped with ideas to build products that give value.
In order to build better products and eventually get the users to buy or use the products - requires product leaders to be prepared for new challenges every single day.
Technological innovation is evolving at a rapid pace - in order to stay relevant in a highly competitive world - we need to innovate in order to solve business challenges customers are facing. Change is the only thing that is constant in the era of innovation.
Design Thinking is a philosophy, mindset and a set of tools to tackle business challenges through innovation.